To receive the profile, you complete the 25-frame Insights Discovery Preference Evaluator. Unlike other profiling tools, the evaluator measures different degrees of preference.
For each frame there are four word pairs. You choose a ‘most like me’, a ‘least like me’ and then score the remaining two options in between. It’s a composite ipsative-likert evaluation (a combination of forced- and scaled‐choice), allowing greater expression of individual preference.
The output is a highly customised, 20+ page personal profile.
In fact… it’s as unique as you are.